Principal – Marketing Data Science

This is a fully remote position, open to applicants in United States.

📋 Description

• The Principal, Marketing Data Science is responsible for establishing the algorithmic and machine learning framework that transforms Empower’s marketing data into predictive, self-enhancing systems aimed at growth.

• This position is accountable for the design and development of attribution models, AI-driven learning systems, and the algorithmic infrastructure that efficiently processes and activates marketing data at scale.

• While traditional analytics and reporting are integral to the role, the primary focus is on hands-on model development.

⛳️ Requirements

• At least 5 years of experience in creating attribution models, machine learning systems, or algorithmic data products in complex, multi-channel marketing contexts, with direct involvement in model development.

• A bachelor’s degree or equivalent professional experience in data science, statistics, computer science, applied mathematics, or a related quantitative field is required; an advanced degree in a quantitative discipline is advantageous.

• Demonstrated success in building and deploying models into active marketing environments, resulting in measurable improvements in campaign performance or business outcomes.

• Experience in regulated sectors, such as healthcare or financial services, where data privacy and compliance influence technical decision-making is preferred.

🏝️ Benefits

• Medical, dental, and vision coverage

• Paid time off

• 401(k) matching

• Wellness perks

• IV therapy

• Compounded medications