PR Specialist, EA Support – LATAM

This is a fully remote position, open to applicants in Mexico, +2 more countries.

📋 Description

• Take charge of the social media and content strategy across LinkedIn, TikTok, and various other platforms.

• Compose and schedule LinkedIn posts, oversee automated direct message campaigns, and respond to posts on behalf of the founder.

• Develop and execute advertising campaigns on LinkedIn and Meta, as well as outbound email campaigns.

• Create copy for campaigns and monitor results against key performance indicators (KPIs).

• Manage external marketing teams and freelancers, providing performance reports on their activities.

• Assist with PR and media outreach by drafting pitches and materials while tracking outreach efforts.

• Provide clients with weekly activity trackers and follow up on actionable items.

• Transition to direct communication with clients within 60–90 days, ultimately handling client calls for the founder.

• Organize the founder's task list and ensure accountability for priorities.

• Time-block and manage the founder's calendar and inbox using Outlook.

• Prepare meeting briefs and coordinate follow-ups.

• Conduct end-of-day check-ins summarizing completed tasks, concerns, and achievements.

• Keep HubSpot updated and assist in the recruitment of freelance contractors.

• Follow the specified hiring process, including a Loom introduction, interviews, and work evaluations.

⛳️ Requirements

• Educational background or work experience in marketing, communications, PR, or advertising.

• Demonstrated hands-on marketing experience encompassing social media, content, and campaigns.

• A minimum of 3 years of experience as an Executive Assistant, Operations Manager, Virtual Assistant, or a similar support role.

• Exceptional written and verbal English skills (C1 level or higher).

• Strong writing abilities with the capability to adapt to another individual's voice and tone.

• Experience in managing calendars, to-do lists, and prioritizing competing tasks.

• Professional communication skills suitable for client interactions and confidence during calls.

• Friendly, conversational, diligent, and dependable regarding deadlines.

• Availability during US Eastern Time business hours.

• Reliable high-speed internet connection and a quiet home office environment.

• Previous experience at a marketing or PR agency is highly preferred.

• Familiarity with LinkedIn Ads or Meta ad campaigns.

• Experience in growing content on TikTok or other social media platforms.

• Background in managing freelancers, agencies, or contractor teams.

• Experience in media relations or PR, including pitching journalists or crafting press releases.

• Proficiency with Outlook, Google Workspace, Slack, Zoom, Canva, LinkedIn post scheduler, and HubSpot.

🏝️ Benefits

• Compensation provided in USD.

• Year-end bonus, along with any applicable bonuses.

• Health insurance allowance.

• Paid time off (PTO) and holidays.

• Training and ongoing support from the FreedUp team.