Performance Marketing Manager – Paid Social

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take charge of the performance across Paid Social channels from initiation and execution to optimization and reporting.

• Strategize, launch, and consistently enhance campaigns in alignment with specific KPIs (e.g., CPA, ROAS).

• Evaluate campaign performance and convert data into actionable insights to boost results.

• Conduct structured experiments (A/B tests) and amplify successful strategies within your channel.

• Work closely with Brand, Content, and RevOps teams to enhance creatives, messaging, and funnel performance.

• Assist in developing tracking, attribution, and reporting frameworks.

⛳️ Requirements

• 2–3+ years of practical experience in performance marketing.

• Extensive knowledge of primary Paid Social channels (e.g., Meta, TikTok, LinkedIn).

• Proven track record of managing and optimizing campaigns with a significant performance impact.

• Strong analytical abilities and the capability to extract actionable insights from data.

• Familiarity with prevalent tracking and analytics tools (e.g., GA4, Google Tag Manager).

• Experience in conducting structured tests and implementing data-driven optimization strategies.

• Solid understanding of performance metrics throughout the funnel.

• A strong ownership mindset and the capacity to work autonomously.

• Excellent communication skills in English (C1/C2 level).

🏝️ Benefits

• Team Spirit: Four major team event weeks each year.

• Ownership: Empowered to make impactful decisions.

• Learning & Growth: A robust feedback culture along with a personal learning budget.

• AI Enablement: Access to AI tools, including ChatGPT+.

• Tech & Tooling: Equipment such as MacBook and premium headphones.

• Flexibility: Options to work from the office or remotely.

• Recharge: 30 vacation days plus additional time off.

• Mobility: Subsidized public transportation options.