Performance Marketing Manager

This is a fully remote position, open to applicants in Poland.

📋 Description

• Oversee and expand paid advertising campaigns on platforms such as Meta, Google, and TikTok.

• Assist in defining, monitoring, and owning performance marketing objectives and key results (OKRs) that support our overall business expansion and revenue goals.

• Collaborate with our Creative Strategist and design team to experiment with high-velocity advertising creatives.

• Track metrics like CPC, CPL, ROAS, and hook rates on a daily basis to swiftly eliminate underperforming creatives and amplify successful ones.

• Develop and sustain dashboards that monitor essential growth metrics.

• Create automated workflows and alerts utilizing tools such as Revealbot or AI functionalities to enhance campaign performance.

• Identify, experiment with, and establish repeatable strategies for emerging paid channels to broaden our acquisition portfolio.

⛳️ Requirements

• A minimum of 2 years of practical experience in effectively managing over $50k in monthly paid advertising expenditures across Meta, Google, and TikTok.

• Outstanding data analysis abilities with a demonstrated history of meeting strict customer acquisition cost (CAC) and return on ad spend (ROAS) objectives.

• Keen understanding of user psychology combined with experience in assessing, refining, and guiding high-performing advertisement creatives.

• A self-motivated individual who manages the entire execution process with complete independence, transitioning smoothly from briefs to daily optimizations.

🏝️ Benefits

• 100% remote work environment

• Flexible working hours

• 20 days of paid time off (PTO), in addition to public holidays

• Enjoy your birthday as a day off

• Gym and wellness allowance

• Annual budget for learning and development