
Performance Creative Strategist
Posted 4 days ago

Posted 4 days ago
This is a fully remote position, open to applicants in Ireland.
• Evaluate performance metrics, generate innovative ad concepts and variations, and produce new briefs on a weekly basis for the editing team.
• Take ownership of the creative strategy for brand partners.
• Keep an updated strategy document that tracks concepts, performance, and upcoming tests.
• Stay updated on platform trends, successful ad formats, and any policy changes.
• Convert trends and policy modifications into actionable testable ideas.
• Collaborate closely with brand partners and growth/design teams.
• Oversee the creative strategy for 3 to 5 brand partners simultaneously.
• Conduct research, create ad concepts, craft hooks, and develop creative briefs for editors.
• Minimum of 2 years of experience in digital marketing.
• Strong understanding of paid media and content that drives conversions.
• Ability to brainstorm ad concepts and bring them to fruition.
• Highly organized and detail-oriented.
• Capability to manage multiple projects at once.
• Eagerness to learn and both give and receive constructive feedback.
• Comfortable sharing insights and learnings with team members and clients.
• A passion for creative strategy and a commitment to keeping up with effective practices.
• Must be available to work during US hours.
• Willingness to engage in the hiring process, including completing a 15-minute questionnaire, participating in a culture fit interview, and undertaking a paid take-home assignment.
• Fully remote position.
• Generous paid time off and benefits policy.
• Regular creative review sessions.
• Direct feedback opportunities.
• Potential for growth into senior positions as the company expands.
• Weekly team check-ins, creative reviews, and training sessions.
• Compensation for take-home assignments.
Tinuiti
Stanley Black & Decker, Inc.
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