Paid Search/SEM Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the daily management and performance of Google Ads and YouTube Ads, ensuring efficient budget utilization to achieve CPA and volume goals.

• Convert business objectives into campaign strategies involving keywords, bidding approaches, and audience segmentation.

• Develop and implement a structured testing framework for ad copy, landing pages, and bidding methodologies.

• Examine full-funnel performance to detect trends, diagnose issues, and identify scaling opportunities.

• Collaborate with Growth and Creative teams to enhance conversion rates and overall funnel efficiency.

• Refine conversion tracking and signal quality to ensure accurate attribution and performance-driven bidding.

• Maintain a thorough understanding of the evolving search and paid media landscape, including AI-driven transformations.

⛳️ Requirements

• 3 to 5+ years of practical experience with Google Ads, demonstrating a history of performance improvement.

• Proven capability to manage and scale paid search channels while meeting CPA and ROAS targets.

• Strong analytical abilities to convert data into concise, actionable insights.

• Advanced skills in Excel or Google Sheets.

• Familiarity with analytics tools such as GA4, Northbeam, or equivalent.

• Comfortable working independently and taking full responsibility for channel performance from start to finish.

🏝️ Benefits

• Competitive Compensation – We provide a robust salary and benefits package designed to attract top-tier talent.

• Remote Work Environment – Our team operates remotely, providing full flexibility to work from home.

• Autonomy & Ownership – You will have the freedom to manage your own systems and make a significant impact.

• Time Off – Enjoy 15 PTO days annually (prorated), 9 company holidays, and an additional day off for your birthday.

• Parental Leave – Generous paid parental leave is offered for expanding families.

• Health Benefits – We cover 100% of premiums for health, dental, and vision plans, with 25% coverage for dependents.

• 401(k) – A company-sponsored plan with a 2% match through Guideline (elective participation).

• $200 Annual Superpower Membership.

• Growth & Development – We prioritize your professional growth with continuous learning opportunities.