Paid Search Specialist

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Develop and manage Paid Search campaigns utilizing Google Ads, oversee client budgets, and provide assistance with account analysis and reporting.

• Collaborate with Strategists and Account Managers on campaigns and strategies within the Google Ads platform.

• Oversee or assist with paid search campaigns across a variety of industries.

• Execute daily optimizations and pacing adjustments for campaigns.

• Analyze performance metrics and deliver interpretations and actionable plans based on data-driven insights.

• Assist in establishing client benchmarks and executing optimizations to swiftly meet client KPIs.

• Stay informed about current industry trends and topics.

• Engage in the recruitment process.

• Communicate effectively with internal agency teams regarding client objectives, feedback, and planned workflows.

• Enhance paid media processes and devise new strategies and techniques.

• Manage relationships with vendors for new and existing channels.

• Strive to evolve into a strategist or account manager role.

• Utilize AI technologies to improve and optimize business operations.

• Leverage Power Digital's Nova ecosystem within the department.

⛳️ Requirements

• Advanced proficiency in spoken and written English is required.

• Ideally possess 1–2 years of experience in digital marketing; experience in an agency setting is advantageous.

• A minimum of 6 months of experience in search engine marketing is necessary.

• Proven experience in monitoring and adjusting paid search bids and campaigns.

• Ability to identify search terms and craft effective, highly relevant, targeted copy.

• Strong Excel skills with a solid understanding of advanced Excel functionalities.

• Capable of managing multiple tasks in a fast-paced environment under tight deadlines.

• Detail-oriented and organized with proficient note-taking abilities.

• Demonstrates strong enthusiasm, passion, creativity, and commitment to paid media and client projects.

• Exhibits an entrepreneurial spirit and a passion for knowledge and personal development.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Collaborative and innovative work environment.

• Access to cutting-edge tools and technologies.