Paid Search Specialist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take ownership of the paid search strategy for a diverse range of ecommerce clients using Google Ads and Performance Max.

• Develop, launch, and refine campaigns aimed at enhancing revenue and profitability.

• Oversee the Google Merchant Center to ensure product feeds are healthy, accurate, and optimized.

• Examine campaign performance and pinpoint opportunities to enhance ROAS, CPA, and overall account effectiveness.

• Perform keyword research, analyze search queries, and conduct ad testing to consistently boost performance.

• Collaborate directly with clients through regular reporting, strategic insights, and daily account management.

• Work alongside our creative team to synchronize search campaigns with overarching acquisition strategies.

• Manage budgets and bidding strategies, treating every client's dollar as though it were your own.

• Stay updated on platform enhancements, automation, and new search products to provide clients with a competitive edge.

⛳️ Requirements

• Possess 2+ years of agency experience overseeing Google Ads for ecommerce brands.

• Have practical experience with Performance Max, Shopping campaigns, Search, and Google Merchant Center.

• Have managed significant monthly media budgets while achieving profitability goals.

• Understand ecommerce metrics such as ROAS, MER, CPA, and customer acquisition.

• Be comfortable presenting strategies and performance metrics directly to clients.

• Capable of managing multiple client accounts without compromising quality.

• Demonstrate curiosity about automation, AI, and new features in Google Ads.

• Communicate clearly and confidently with both clients and team members.

• Thrive in a fast-paced environment where priorities may shift rapidly.

• Reside in Canada (as we operate as a remote-first team).

🏝️ Benefits

• Remote workdays that allow you to create a schedule that suits your workflow.

• Flexible hours because we believe that great work can be accomplished anywhere (and we trust you to know where that is).

• Comprehensive benefits to ensure that you and your family are supported, healthy, and well cared for.

• Opportunities for learning and certification to help you enhance your skills, not just your job title.

• Genuine autonomy as we believe in hiring smart individuals and providing them the freedom to excel in their work.

• The opportunity to build scalable solutions for our clients and for yourself.