Paid Search Media Buyer

This is a fully remote position, open to applicants in Romania.

📋 Description

• Implementation of paid search campaigns for a varied portfolio of D2C brands.

• Designing, overseeing, and expanding Google Ads campaigns across Search, Shopping, Performance Max, YouTube, and Demand Gen.

• Collaborating closely with Growth Strategists, Creative Strategists, and founders to drive profitable customer acquisition and unlock new growth avenues.

• Performing regular account audits and strategic assessments.

• Developing testing roadmaps aimed at enhancing performance and boosting efficiency.

• Spotting opportunities to refine account structure, audience targeting, bidding strategies, and budget distribution.

• Continuously optimizing campaigns utilizing platform data, attribution insights, and commercial performance metrics.

• Ensuring campaigns align with established KPIs and growth objectives.

• Analyzing data from Google Ads, GA4, Shopify, and attribution platforms to inform decision-making.

• Generating actionable insights and recommendations that shape client growth strategies.

⛳️ Requirements

• Over 3 years of experience managing Google Ads for e-commerce brands.

• Proven success in managing six and seven-figure annual advertising budgets.

• Strong proficiency in Search, Shopping, and Performance Max.

• Experience in a performance marketing agency or a rapidly growing DTC brand.

• Deep understanding of e-commerce metrics such as CAC, MER, NC-ROAS, LTV, and AOV.

• Familiarity with Shopify, Triple Whale, Northbeam, and GA4.

• Experience utilizing AI tools to enhance campaign management and operational effectiveness.

• Exceptional analytical and problem-solving abilities.

• Strong written and verbal communication skills.

🏝️ Benefits

• Performance-driven rewards: Monthly team incentives and an annual Christmas bonus.

• Recognition program: Kudos system for dining, shopping, and lifestyle rewards.

• Structured career advancement with clear criteria and annual evaluations.

• Opportunities to influence agency strategy and participate in leadership initiatives.

• Access to cutting-edge tools, training, and AI-enhanced workflows.