Paid Media Operations Manager

This is a fully remote position, open to applicants in Ohio.

📋 Description

• Oversee the daily operations of the Paid Media Lab, assisting brand leaders in pinpointing and implementing impactful, scalable tests utilizing Agile methodologies.

• Manage the LiftLab Media Mix Modeling Vendor relationship, ensuring data integrity, handling business updates, and generating reports from LiftLab to enhance the effectiveness of marketing spend across four brands with a total exceeding $100MM.

• Collaborate with Marketing and Finance teams outside of LiftLab to ensure the Media Mix Model is guided by the latest demand forecasts, budgets, promotional schedules, and other organizational changes.

• Assume ownership of new business development initiatives within paid media, focusing on opportunities in marketplaces, social selling, and innovative ventures.

⛳️ Requirements

• A Bachelor's Degree in Marketing, Finance, or a related discipline.

• A minimum of 5 years of project management experience in a corporate environment.

• Hands-on experience with Paid Search and Paid Social channels is highly desirable.

• Experience with digital creative; a basic understanding of various marketing channels and their respective asset requirements.

• Exceptional attention to detail.

• Willingness to take on additional responsibilities beyond the job description as needed.

• Familiarity with digital marketing programs and relevant terminology.

• A proactive, positive, and influential communicator.

🏝️ Benefits

• Competitive compensation.

• Paid time off.

• Employee assistance program.

• Parental leave.

• Paid volunteer hours.

• Company discounts.

• Health care benefits starting on day one.

• 401(k) plan.

• Tuition reimbursement benefits.