Paid Ads Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Oversee and optimize daily paid advertising campaigns on Meta, Google, and, where applicable, LinkedIn.

• Conduct structured A/B testing on creatives, hooks, headlines, target audiences, and offers.

• Develop organized campaign frameworks (CBO/ABO, audience layering, retargeting strategies).

• Allocate budgets and scale successful campaigns across various channels.

• Set up tracking and attribution using Hyros, Meta Pixel, GA4, and funnel tools.

• Monitor key performance indicators daily: CPL, CPA, ROAS, CTR, CPM, and show-up rate.

• Provide weekly reports that include clear and actionable recommendations.

• Collaborate closely with the creative team to produce high-performing advertisements.

⛳️ Requirements

• At least 4 years of practical experience in paid advertising, specifically with Meta and Google Ads.

• Demonstrated success in scaling campaigns with monthly budgets in the five-figure range.

• Strong knowledge of funnel mechanics and conversion optimization strategies.

• Experience with tracking setups (preferably Hyros) and accurate attribution methods.

• Proficient in using Meta Ads Manager, Google Ads, FunnelCockpit, GoHighLevel, and ClickFunnels.

• Additional knowledge of ActiveCampaign, Zapier, WebinarJam/EverWebinar, and Calendly is a plus.

• Possess an analytical mindset, with a data-driven approach and focus on ROAS.

• Ability to work independently and in a structured manner in a remote environment.

• Proficient in both German and English languages.

🏝️ Benefits

• Fixed salary along with revenue sharing opportunities.