Off-page SEO Team Lead

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Set the strategic direction for the Off-page SEO team across various international markets.

• Recruit, organize, and develop a medium-sized team ranging from junior to senior levels.

• Establish clear responsibilities and foster team growth through coaching and constructive feedback.

• Lead sophisticated off-page strategies, including digital PR, linkable assets, and branding authority campaigns.

• Define objectives and success metrics, taking responsibility for the team's performance.

• Prioritize initiatives that yield the greatest SEO and business impact.

• Manage substantial off-page budgets and business cases with P&L justification.

• Oversee projects from inception to completion, with accountability for financial outcomes.

• Collaborate with Product, Growth, Content, Localization, and other teams on high-impact campaigns.

• Enhance team workflows through experimentation, automation, and AI-driven processes.

⛳️ Requirements

• Demonstrated experience in hiring, structuring, and leading SEO, off-page, or digital PR teams, including oversight of experienced and senior specialists.

• Strong leadership capabilities, encompassing delegation, performance management, feedback, and team development.

• Solid hands-on expertise in off-page SEO, with experience in developing strategies that extend beyond conventional link acquisition.

• Proven success in creating linkable assets and directing digital PR and brand authority campaigns that deliver measurable SEO and business outcomes.

• Strong strategic mindset with the ability to establish meaningful objectives, challenge priorities, and focus resources on high-impact opportunities.

• Experience in managing significant budgets, constructing business cases with P&L justification, and overseeing projects from start to finish.

• Excellent cross-functional collaboration abilities and the capacity to lead initiatives involving multiple teams and stakeholders.

• Data-driven perspective on assessing off-page performance, with a robust understanding of backlink quality and success metrics beyond link volume.

• Proficient written and spoken English.

• Experience running multilingual or multi-market SEO campaigns (preferred).

• Background in predominantly in-house SEO and leadership (preferred).

• Experience in e-commerce, marketplaces, or large-scale consumer businesses (preferred).

• Familiarity with using automation or AI in SEO, outreach, or digital PR workflows (preferred).

• CV must be submitted in English.

🏝️ Benefits

• Employee Stock Options program.

• Opportunity to contribute to the scaling of a unique product.

• Performance-based bonus structures.

• Referral bonus programs.

• Additional paid leave.

• Personal learning budget.

• Paid volunteering opportunities.

• Flexible work location: office, remote, or the opportunity to work and travel.

• Support for personal and professional growth through feedback and promotion processes.