Marketing Technology Specialist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Play a key role in defining our marketing technology strategy.

• Oversee social media and content management.

• Manage our websites effectively.

• Enhance our marketing automation systems.

• Create and execute a holistic marketing technology strategy aimed at maximizing business outcomes through digital channels.

• Keep abreast of the latest marketing technology platforms and digital trends.

• Build, maintain, and optimize online marketing funnels.

• Assist in the research, development, and publication of content across various digital channels.

• Support the organization's strategic direction by delivering pertinent content to digital channels.

• Analyze consumer trends and the effectiveness of online/digital communications.

• Collaborate with the marketing team to improve the content and functionality of the external website.

• Manage Coastal Community’s marketing technology platforms.

⛳️ Requirements

• Bachelor’s Degree or Diploma requiring 3-4 years of full-time study, or an equivalent combination of education and experience.

• At least 3 years of relevant experience in the digital media and/or marketing sector.

• Prior experience in creating digital content for a range of digital solutions.

• Familiarity with content management and marketing automation systems and applications.

• Experience in monitoring and analyzing traffic to digital applications.

• Knowledge of search engine optimization practices.

🏝️ Benefits

• Competitive salary.

• A comprehensive benefits package including dental and extended healthcare.

• Employer-paid RRSP benefit.

• Ongoing support for education and career development.