Marketing Strategy Manager

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Assist in the development of marketing strategies for a diverse portfolio of clients, primarily focused on B2B sectors, with occasional consumer brands.

• Engage in weekly strategy meetings with clients and contribute to communication and recommendations.

• Aid in translating business objectives into demand generation and marketing campaigns across various channels, including content, email marketing, paid media, and digital marketing.

• Review team deliverables (such as content, campaigns, website work, etc.) to ensure they align with strategic goals and maintain high quality before reaching clients.

• Offer insights and feedback to internal specialists and contractors executing marketing initiatives.

• Work collaboratively with our project coordinator to ensure adherence to timelines and deliverables.

• Analyze campaign performance and provide recommendations for enhancement.

• Assist in identifying growth opportunities within client accounts and suggest new initiatives.

• Help shape messaging, campaign direction, and marketing priorities in alignment with each client’s objectives.

⛳️ Requirements

• 4–7 years of marketing experience, preferably within B2B organizations such as technology, healthcare, SaaS, or professional services.

• Practical experience in supporting or executing lead generation and pipeline-enhancing marketing programs across channels like email, content marketing, paid media, and digital marketing.

• Proven experience in developing marketing strategies and linking business objectives to marketing execution.

• Comfortable taking ownership of specific campaign elements and ensuring their effective implementation across channels.

• Experience collaborating with marketing teams, specialists, or contractors and providing constructive input to enhance deliverables.

• Involvement in client meetings or experience in a client-facing role.

• Ability to review deliverables and give thoughtful feedback to writers, designers, and campaign specialists.

• Utilization of marketing metrics and campaign performance data to inform recommendations and optimizations.

• Experience in an agency or consulting environment is advantageous.

• Must be available during standard business hours from 8 a.m. to 5 p.m. ET, including a one-hour lunch break.

🏝️ Benefits

• 100% employer-covered medical plan for employees.

• 401(k) retirement plan.

• Three weeks of paid vacation plus nine paid company holidays.

• Six weeks of paid parental leave.

• Birthday day off.

• Volunteer day each year to support a cause you care about.

• Additional PTO earned each year of tenure.

• Remote-first work environment with flexible scheduling.

• Ongoing learning and professional development support.