Marketing Operations Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Create, test, schedule, and launch email marketing campaigns utilizing platforms such as Informz, Constant Contact, Rasa, and Mailchimp.

• Generate and disseminate newsletters, announcements, CEO updates, member communications, and operational marketing messages.

• Implement campaigns focused on membership recruitment, retention, welcome, renewal, win-back, and lapsed-member initiatives.

• Assist with marketing promotions for webinars, conferences, certifications, and educational events.

• Design and distribute award nomination campaigns, board election communications, surveys, and advocacy alerts.

• Develop and manage campaign assets using pre-approved templates and content.

• Plan and publish organic social media content across various channels.

• Create social graphics and marketing materials using Canva and approved brand templates.

• Oversee content calendars and posting schedules.

• Facilitate digital advertising operations, including resizing creatives, managing campaign traffic, and deployment.

• Set up and maintain marketing automation workflows.

• Manage audience segmentation, distribution lists, and campaign databases.

• Construct automated member journeys, including welcome series, renewal sequences, certification reminders, and event promotion workflows.

• Aid in the creation of landing pages, form setups, and updates to website content.

• Document and standardize repeatable marketing processes.

• Handle tasks assigned through Jira Service Management and other workflow tools.

• Monitor ticket queues, provide status updates, and escalate risks as needed.

• Adhere to quality assurance, testing, and approval procedures prior to deployment.

• Generate operational marketing reports and performance dashboards.

• Analyze email, campaign, social media, and automation performance metrics.

• Supply send-level data and execution reporting to client-facing marketing teams.

• Identify opportunities for automation to minimize repetitive tasks.

• Support knowledge transfer, documentation, SOP development, and process standardization.

• Engage in training and adoption of new marketing technologies, AI tools, and operational workflows.

• Contribute to the advancement of SAS’s marketing operations function.

⛳️ Requirements

• 2–5 years of experience in marketing operations, digital marketing, email marketing, association marketing, or campaign execution.

• Proficiency with marketing automation and email marketing platforms.

• Experience in supporting multiple stakeholders and managing competing priorities.

• Familiarity with email marketing platforms, CRM systems, and marketing automation tools.

• Experience with Canva and social media publishing platforms.

• Strong attention to detail and commitment to quality control.

• Excellent written communication and proofreading abilities.

• Strong organizational and project management skills.

• Capability to follow documented processes and execute tasks consistently.

• Experience in analyzing campaign metrics and performance data.

• Ability to work independently in a fully remote setting.

• Flexibility and eagerness to adopt new technologies, automation tools, and AI-assisted workflows.

• Preferred experience in associations, nonprofits, AMC, agencies, or membership organizations.

• Experience in a ticket-based workflow environment is preferred.

• Bachelor's degree in Marketing, Communications, Business, Digital Media, or a related field is preferred.

🏝️ Benefits

• Fully remote work arrangement.

• Reasonable accommodations for qualified employees with protected disabilities as mandated by applicable laws.

• Equal employment opportunity and nondiscrimination protections.