Marketing Operations Manager

This is a fully remote position, open to applicants in New York.

📋 Description

• Take charge of the Marketing Engine — and enhance its capabilities: Act as the steward of our MarTech stack, including HubSpot, while driving its evolution.

• Manage the Operational Rhythm: Oversee the processes that keep marketing on track — including lead routing, scoring, lifecycle nurturing, and campaign execution.

• Enhance Lifecycle & Funnel Performance: Look beyond individual campaigns. Take ownership of the entire journey from prospect to customer.

• Transform Data Into Insights: Create dashboards and reports that clearly illustrate marketing's impact on revenue.

• Act as a Force Multiplier: Demonstrate what AI-enhanced marketing looks like in action.

• Oversee Events & Key Programs: Manage the operational support for webinars, conferences, and customer programs.

• Handle Vendors & the Stack: Manage the MarTech budget, vendor relationships, and renewal processes.

• Ensure Data Integrity & Compliance: Serve as the protector of marketing data accuracy.

⛳️ Requirements

• 4–7 years of experience in Marketing Operations or a similar B2B SaaS role, preferably in the EdTech sector.

• Practical experience managing a MarTech stack — HubSpot (mandatory), along with ABM and analytics tools.

• Proven history of implementing automation and process optimization that remains effective.

• Knowledgeable in LLMs, automation platforms, and AI-driven analytics.

• Experience in designing workflows that integrate data, tools, and teams seamlessly.

• Strong analytical skills with the capacity to convert data into compelling narratives that inform decision-making.

• Background in aligning marketing and sales through collaborative initiatives.

• Exceptional project management and organizational abilities.

• Solid understanding of data privacy, compliance, and governance requirements.

🏝️ Benefits

• Comprehensive medical, dental, and vision coverage.

• 401K plan with company matching: 100% of the first 3% and 50% of the next 2%.

• Flexible Paid Time Off (PTO).

• Competitive Leave Policies.

• 13 paid holidays, including a week off between Christmas and New Year’s.