Marketing Operations Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take charge of the administration, integration, and reporting layer within our marketing technology ecosystem.

• Develop and sustain dashboards, attribution models, and reports on campaign performance.

• Oversee the systems and manage the lead lifecycle from initial capture to sales handoff.

• Work alongside GTM teams to implement scoring models and segmentation strategies.

• Recognize operational inefficiencies and create scalable processes.

• Utilize AI tools to automate tasks and enhance campaign speed.

⛳️ Requirements

• 4–6+ years of direct experience in marketing operations, showcasing expertise in HubSpot.

• Familiarity with CRM systems (experience with Microsoft Dynamics 365 is advantageous).

• Knowledge of product analytics tools (experience with Amplitude is a plus).

• Proven success in establishing integrations between marketing and sales platforms.

• Comprehension of data flow within a tech stack and the ability to develop monitoring practices.

• Confidence in the reports and dashboards created, with the capability to articulate trends.

• Experience with AI tools and agents to enhance marketing workflows.

• Understanding of B2B go-to-market strategies, especially in enterprise/managed service and product-led self-service channels.

🏝️ Benefits

• A collaborative and inclusive culture that appreciates expertise, curiosity, and ownership.

• The opportunity to make a tangible impact on how insights are generated and valued.

• Competitive salary, benefits, and avenues for personal and professional growth.