Marketing Manager II, Media Excellence

atInstacartRemoteUS flagUnited StatesFull-timeMarketingSeniorLead$119k – $150k/year

Posted Aug 19

This is a fully remote position, open to applicants in United States.

📋 Description

• Design, take ownership of, and continuously enhance the foundational operating systems for Instacart's media team.

• Revamp and promote the utilization of media planning frameworks, templates, and schedules.

• Oversee budget pacing, performance reporting, campaign activation, and process automation by establishing clear standards and maintaining a roadmap.

• Streamline intake, automation, and workflow tools to eliminate manual double-entry, utilizing appropriately scoped AI and automation solutions.

• Facilitate cross-functional operating rhythms, business reviews, and integrated campaign program management.

• Create transparent workback schedules, ensuring effective communication and follow-through with stakeholders.

• Implement change management for new systems and processes through comprehensive documentation, training, and communication strategies.


⛳️ Requirements

• 7 to 10 years or more of experience in Marketing or Media Operations, Program Management, Business Operations, or a closely related field within complex, cross-functional organizations.

• Experience as a senior individual contributor with real decision-making authority and accountability over cross-functional operating systems.

• Proficiency in program management, including workback schedules, risk management, project velocity, and project management tools suitable for non-technical teams.

• Capability to simplify fragmented or inconsistent processes and develop standardized templates that are adopted across multiple teams.

• Strong understanding of media planning, intake, prioritization, and large-scale execution, including familiarity with media technology stacks.

• Exceptional written communication skills and structured thinking abilities.

• Comfort with performance metrics and fundamental financial concepts.

• Practical experience in utilizing automation and AI tools to enhance workflows (preferred).

• Background in retail, consumer tech, or marketplace businesses (preferred).


🏝️ Benefits

• Flexible work location: home, office, or coffee shop.

• Regular in-person events.

• New hire equity grant.

• Annual refresh grants.

• Market-competitive compensation and benefits.

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