Marketing Engineer, AI Agents

This is a fully remote position, open to applicants in United States.

📋 Description

• Take full ownership of the development of cresta.com, encompassing its structure, content flow, and integrations.

• Define the technical vision for the website stack and content management system, which is currently Webflow.

• Collaborate with branding and design teams to create interactive experiences and uphold the component system.

• Manage site instrumentation, including forms, gated content, event tracking, and attribution.

• Establish localization foundations such as locale routing, URL architecture, hreflang, CMS translation workflows, and content organization.

• Implement engineering practices that ensure quick and reliable releases.

• Deliver technical work that supports Search Engine Optimization (SEO) and App Engine Optimization (AEO) initiatives.

• Develop, configure, deploy, and enhance AI agents on Cresta’s platform for various marketing applications.

• Transition AI agents from prototype to production, incorporating evaluation criteria, safeguards, and human review stages.

• Offer constructive feedback to product and engineering teams, identify gaps, create custom tools, and shape the product roadmap.

⛳️ Requirements

• Over 7 years of experience in software development, web development, AI/ML engineering, or growth engineering.

• Proficient across the stack—application code, APIs, data, and infrastructure—using Python, TypeScript, Node, or similar technologies.

• Basic understanding of AI/ML concepts.

• Prior hands-on experience with large language models (LLMs) and prompt engineering techniques is highly preferred.

• Proven ability to rapidly learn a domain and dive deep into its intricacies.

• Demonstrated high agency and capability to independently define tasks and execute them.

• Strong grasp of general AI agent frameworks, function calling, and retrieval-augmented generation (RAG).

• Comfortable being the most technically knowledgeable member of a non-engineering team, clarifying ambiguous requests and explaining trade-offs to marketers.

• Accountability for outcomes, including inherited systems.

• Experience managing a marketing website is beneficial but not mandatory.

• Practical experience with technical SEO and AEO, based on tests rather than theory.

• Familiarity with marketing and go-to-market systems integration: HubSpot, Salesforce, Marketo, Segment, GA4, GTM.

🏝️ Benefits

• Comprehensive medical, dental, and vision plans tailored to meet the needs of you and your family.

• Flexible paid time off (PTO) to ensure you can take the time you need, when you need it.

• Paid parental leave for all new parents welcoming a child into their family.

• Retirement savings plan designed to assist you in planning for your future.

• Budget for remote work setup to help you create an efficient home office environment.

• Monthly wellness and communication stipend to maintain your connection and balance.

• In-office meal program and commuter benefits available for onsite employees.

• Equity opportunities.