Marketing Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and implement comprehensive regional marketing initiatives that cater to defense, federal civilian, critical infrastructure, and advanced air mobility sectors throughout the Americas.

• Develop and oversee marketing campaigns aimed at enhancing market visibility, generating qualified leads, and facilitating intricate technical sales processes.

• Spearhead the creation of customer-oriented materials, including collateral, presentations, digital campaigns, thought leadership pieces, case studies, event resources, and product messaging.

• Simplify intricate technical ideas into clear and persuasive messaging customized for customers, partners, and industry audiences.

• Collaborate closely with sales, business development, product, and sales enablement teams to align marketing efforts with business goals and pipeline targets.

• Direct the strategy and execution of regional events, encompassing trade shows, conferences, customer demonstrations, and partner interactions.

• Assist in partner and ecosystem marketing strategies alongside channel, technology, and strategic alliance partners.

• Supervise digital marketing initiatives across web, email, outbound campaigns, and related demand generation efforts.

• Manage marketing operations workflows using Salesforce Account Engagement and associated CRM and automation platforms.

• Lead and nurture a small regional marketing team while coordinating with external agencies, contractors, and vendors as necessary.

• Track campaign performance, engagement metrics, and marketing effectiveness to refine programs and allocate resources efficiently.

⛳️ Requirements

• Over 10 years of B2B marketing experience in defense technology, aerospace, autonomy, robotics, sensors, mobility technology, or other highly specialized fields.

• More than 5 years of experience leading or mentoring marketing teams in dynamic growth environments.

• Proven track record of supporting complex technical sales cycles and cross-functional go-to-market strategies.

• Experience in designing and executing integrated marketing campaigns across digital, content, event, and partner marketing channels.

• Exceptional written and verbal communication skills, with the ability to effectively engage both technical and non-technical stakeholders.

• Experience in supporting field marketing initiatives and executing large-scale industry events.

• Hands-on experience with CRM and marketing automation tools, including Salesforce Account Engagement or similar platforms.

• Capacity to function effectively in lean, fast-paced organizations with shifting priorities.

• Strong organizational and project management abilities, capable of handling multiple initiatives concurrently.

🏝️ Benefits

• RSU (Restricted Stock Units)

• Fully-paid medical, dental, and vision insurance premiums for you

• Choice of PPO or HDHP/HSA

• Virtual Care – 98Point6

• Employee Assistance Program

• Mental Health coverage through Springhealth & Talkspace (Premera)

• Travel Assistance Insurance

• Company Paid Life Insurance

• Company Paid Short & Long Term Disability

• Flexible PTO (exempt) / 15 days per year (non-exempt)

• 401(k) match

• Pet Insurance

• Prepaid Legal Program

• Commuter Benefits

• Paid Company Holidays