Marketing Content Designer

This is a fully remote position, open to applicants in Florida, +4 more states.

📋 Description

• Take charge of top-of-funnel and paid advertising creative for the primary business, generating innovative concepts both independently and collaboratively with the advertising team.

• Monitor creative performance metrics such as clicks, engagement, and cost per lead, and proactively create new variants for continuous testing.

• Manage brand and educational content for the financial and insurance sectors, as well as design co-marketing materials for partners.

• Establish and nurture direct relationships with financial and real estate partners, participating in partner calls and representing marketing efforts directly.

• Maintain a calendar for partner promotions, ensuring timely and relevant content fills any gaps.

• Assist in company-wide creative testing for postcards, magazine covers, and magazine advertisements.

• Contribute to new product launches by creating custom landing pages and localized product lines.

• Design marketing materials for conferences, including samples, covers, banners, booth graphics, and flyers.

• Utilize AI platforms such as Claude and Replit to enhance ideation, copywriting, and production processes.

⛳️ Requirements

• An associate's degree in a design-related field is required.

• A bachelor's degree in marketing, communications, or a design-related field is preferred.

• 2 to 4 years of experience in a design position, ideally within marketing, advertising, or performance and direct-response creative.

• Ability to think from a marketer's perspective, with a solid understanding of funnels, lead generation, cost per lead, and conversion strategies.

• Proficient in Photoshop and InDesign at an advanced level.

• Intermediate proficiency in Illustrator.

• Familiarity with print production requirements, including bleeds, trim, and color specifications for magazine and direct mail pieces.

• Comfortable engaging in partner-facing and stakeholder-facing calls, asking insightful questions, and providing unique perspectives.

• Eagerness to learn and adopt AI-assisted workflows is essential.

• A portfolio showcasing marketing work that drives action, such as lead magnets, paid advertisements, or direct mail, ideally including performance results.

🏝️ Benefits

• A highly competitive compensation package commensurate with experience.

• World-class benefits including medical, dental, vision, 401(k) company match, and much more.

• Necessary equipment for remote work provided by the company.