Marketing Cloud Developer

This is a fully remote position, open to applicants in Romania.

📋 Description

• Deliver comprehensive Marketing Cloud solutions from start to finish, encompassing requirements gathering, solution design, implementation, integration, support, and optimization.

• Create, test, and execute multi-channel marketing campaigns.

• Design and develop intricate customer journeys using Journey Builder.

• Develop dynamic and personalized emails, landing pages, and CloudPages utilizing AMPscript, SSJS, and HTML/CSS.

• Construct and optimize SQL queries in Automation Studio for purposes such as segmentation, data transformation, and reporting.

• Establish and maintain automations, which include file imports, data extracts, file transfers, and scheduled query activities.

• Configure templates and reusable content blocks in Content Builder.

• Design sophisticated data models and segmentation strategies within Contact Builder.

• Set up and manage Marketing Cloud Connect between Marketing Cloud and Sales or Service Cloud.

• Build integrations with Salesforce and other third-party systems using Marketing Cloud REST and SOAP APIs.

• Ensure compliance with GDPR by maintaining data integrity, data quality, subscriber management, and consent handling.

• Manage deliverability aspects including sender authentication, IP warming, and bounce management.

• Conduct testing of journeys and content across various devices and email clients prior to launch.

• Analyze campaign performance and suggest enhancements through A/B testing and reporting.

• Troubleshoot issues related to failed sends, automations, and data discrepancies, providing third-line support as needed.

• Educate and train support marketing teams to encourage platform adoption and proficiency.

• Create and uphold clear technical documentation.

• Collaborate closely with client marketing, CRM, and data teams to develop personalized, data-driven customer journeys.

⛳️ Requirements

• Minimum of 3 years of hands-on experience as a Salesforce Marketing Cloud Developer.

• Practical experience with Journey Builder, Automation Studio, Email Studio, Contact Builder, and Content Builder.

• Proficient in SQL for data manipulation, segmentation, and reporting tasks.

• Strong knowledge of AMPscript and familiarity with Server-Side JavaScript (SSJS).

• Solid understanding of HTML and CSS for creating dynamic, responsive emails and content.

• Familiarity with the Salesforce platform and its integration with Marketing Cloud, including Marketing Cloud Connect.

• Experience working with Marketing Cloud REST and SOAP APIs.

• Knowledge of digital marketing strategies, campaign implementation, and performance metrics.

• Good understanding of email deliverability, subscriber management, and data privacy regulations (GDPR).

• Experience collaborating within Agile delivery teams using tools like Jira and Confluence.

• Salesforce Certified Marketing Cloud Developer is highly preferred.

• Salesforce Certified Marketing Cloud Consultant is highly preferred.

• Salesforce Certified Marketing Cloud Email Specialist or Administrator.

• Salesforce Administrator certification.

🏝️ Benefits

• Resources available for learning, certifications, and hands-on experiences.

• Options for flexible remote work.

• Access to development resources.

• An inclusive workplace that values and celebrates the unique talents of each team member.