Marketing Campaign Manager – Europe

This is a fully remote position, open to applicants in Europe.

📋 Description

• Formulate and implement extensive marketing strategies that align with 1NCE’s regional and global goals.

• Develop marketing plans aimed at generating high-quality leads, enhancing brand visibility, and driving customer acquisition.

• Oversee multi-channel campaigns encompassing email marketing, paid advertising, events, social media, and content marketing.

• Manage the entire campaign lifecycle from initial conception through to final delivery.

• Identify critical market segments and enhance lead conversion rates.

• Execute lead nurturing, scoring, and sales handoff strategies.

• Analyze campaign effectiveness, track KPIs, and provide detailed performance reports.

• Leverage SEO, SEM, paid advertising, social media, and email marketing to generate leads and foster customer relationships.

• Supervise multiple campaigns while adhering to deadlines, budgets, and quality standards.

• Collaborate cross-functionally with design, content, sales, product, and creative teams.

• Create and manage landing pages, emails, webinars, whitepapers, banners, and social media content.

• Develop innovative campaigns tailored to the needs of customers.

• Identify and address challenges in campaign execution.

• Monitor performance metrics using HubSpot, Salesforce, and Google Analytics.

• Optimize content, targeting, conversion rates, and return on investment (ROI).

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.

• 7+ years of experience in demand generation and campaign management.

• Proven track record of developing and executing integrated campaigns that yield qualified leads and drive business growth.

• Strong familiarity with marketing automation platforms and CRM systems, particularly HubSpot and Salesforce.

• Knowledgeable in SEO, SEM, paid advertisements, social media, and email marketing.

• Solid understanding of demand generation strategies and lead funnel management.

• Expertise in campaign management, project execution, and multi-channel marketing.

• Proficient in data analysis and reporting, with the ability to optimize campaigns for maximum ROI.

• Fluent in German, French, Italian, or Spanish, in addition to English.

• Creative and strategic thinker with robust problem-solving skills.

• Ability to work collaboratively with cross-functional teams and manage multiple projects concurrently.

• Preferred: experience in IoT, technology, or SaaS industries.

• Preferred: knowledge of European markets and customer behaviors.

• Preferred: experience with account-based marketing (ABM) strategies and tactics.

• Preferred: familiarity with A/B testing, lead nurturing, and sales enablement.

🏝️ Benefits

• Opportunities for professional development.

• Short decision-making processes and ample creative freedom.

• A respectful work environment characterized by close and informal communication among teams, departments, and management.

• Ample space for new ideas and strategies.

• Engagement with cutting-edge technologies.

• Flexible working models to support work-life balance.

• 26 days of paid annual leave.

• Global and local events to strengthen team spirit and foster camaraderie.

• Depending on your location: gym membership, transportation allowance, language courses, pension scheme, etc.