Marketing Automation Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of executing campaigns in Account Engagement (Pardot), which includes managing email, nurturing, segmentation, and workflows.

• Create and conduct quality assurance on assets (emails, landing pages, forms) to ensure precise tracking.

• Assist in launching campaigns across 6sense, paid media, and web channels.

• Document and standardize campaign workflows to ensure consistency and repeatability.

• Manage and enhance lead scoring models within Account Engagement and Salesforce.

• Integrate engagement data, webinar/event participation, and 6sense intent signals into scoring.

⛳️ Requirements

• 3 to 6 years of experience in marketing operations, demand generation, or marketing automation.

• Practical experience with Salesforce CRM.

• Direct experience with Account Engagement (Pardot).

• Familiarity with supporting or executing digital campaigns across various platforms (e.g., 6sense, LinkedIn, Google Ads).

🏝️ Benefits

• Health insurance.

• 401(k) matching.

• Paid time off.

• Flexible work arrangements.

• Opportunities for professional development.