Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the comprehensive marketing strategy that supports the go-to-market (GTM) initiative, ensuring alignment with both the product roadmap and business objectives.

• Foster collaboration across Sales, Product, and Developer Relations teams.

• Guarantee that marketing initiatives contribute to measurable pipeline growth and revenue generation.

• Define and refine brand positioning and messaging targeted at infrastructure engineers, network operators, VPs of Infrastructure, and CTOs.

• Develop and implement demand-generation programs encompassing content marketing, SEO/SEM, email campaigns, paid media, and partner marketing.

• Expand developer and community marketing initiatives to engage open-source contributors and enhance community adoption.

• Collaborate with Developer Relations on events, webinars, content partnerships, and community-driven advocacy efforts.

• Oversee product marketing activities, including narrative development, launch strategies, and sales enablement resources.

• Build and scale the marketing team by recruiting talent, establishing structural organization, mentoring staff, and creating a culture of high performance.

• Manage the marketing budget, encompassing staffing, tools, agencies, branding, and various programs.

• Report directly to the COO while partnering with Sales, Product, and Engineering to facilitate market expansion and revenue growth.

⛳️ Requirements

• Demonstrated success as a marketing leader at the VP/CMO level within high-growth DevOps, infrastructure SaaS, or platform engineering firms.

• Comprehensive understanding of developer-led and product-led growth strategies, particularly in a commercial open-source setting.

• Proven experience in developing and executing go-to-market strategies for technical products aimed at mid-market and enterprise clients.

• Background in building and nurturing technical communities through CNCF, open-source ecosystems, or developer platforms.

• Outstanding storytelling capabilities that convert intricate technical concepts into engaging narratives.

• Strong experience in budget management across teams, tools, and initiatives.

• A hands-on, data-driven approach to operations, emphasizing scalable systems, processes, measurement, and optimization.

• Exceptional executive leadership and communication skills, including the ability to present to boards and represent the company externally.

• Candidates must have authorization to work in their country of residence without the need for visa sponsorship.

• Preferred qualifications include a technical background in DevOps, infrastructure, or platform engineering; experience scaling a company from product-market fit to Series B and beyond; familiarity with open-source contributions or open governance; expertise in networking, infrastructure automation, or NetDevOps; and experience in building marketing teams from the ground up or through transformation.

🏝️ Benefits

• Comprehensive health, dental, and vision insurance coverage.

• Flexible paid time off (PTO) policy.

• 401(k) plan (in the US) or pension contributions (in Europe).

• Biannual company offsites.

• Access to the latest tools and equipment necessary to perform at your best.