Live Events Associate

This is a fully remote position, open to applicants in Texas.

📋 Description

• Act as the primary liaison for designated host railroads

• Oversee site planning, marketing strategies, retail operations, and activities coordination for assigned events

• Evaluate and contribute to marketing strategies, site layouts, entertainment options, and final operational plans

• Collaborate with internal teams and railroad partners to enhance event experiences

• Travel to designated events to assist with setup, execution, and teardown

• Arrange inflatables, banners, retail displays, merchandise, gift shops, and play areas

• Ensure the Thomas replica is maintained in excellent condition and aligns with brand standards

• Observe events to identify areas for improvement

• Pack and ship event materials, merchandise, and touring equipment

• Generate event reports and submit final invoices and return details

• Clean and repair touring crates as well as track touring assets

• Generate ideas and proposals for new event materials

• Acquire daily ticket sales documentation and track weekend capacity

• Communicate national marketing initiatives and implement reactive marketing strategies

• Review, suggest, and endorse railroad marketing and advertising strategies

• Prepare post-event reports, including analyses of ZIP codes and promo codes

• Promote social media, influencer, and specialized marketing initiatives

• Develop seasonal theme activations and ensure onsite execution

⛳️ Requirements

• Minimum of 4 years of relevant experience

• Bachelor's degree preferred or equivalent experience

• Willingness to travel approximately 70% of the time

• Ability to lift around 30 lbs

• Preferred experience in live events, themed attractions, or ticketed touring shows

• Excellent written and verbal communication and presentation skills

• Self-driven and proactive approach

• Team-oriented with strong interpersonal abilities to foster relationships with internal and external partners

• Capable of leading and managing teams

• Highly organized and attentive to detail

• Ability to work autonomously

• Strong project management capabilities

• Proficient in Microsoft Word, Excel, PowerPoint, and Outlook

• Professional representation of Mattel during travel and partnerships

• Demonstrated growth mindset, curiosity, commitment to continuous learning, and ability to face challenges

🏝️ Benefits

• Competitive total compensation programs

• Comprehensive benefits package

• Resources designed to empower a culture in which every employee can achieve their full potential

• Flexible remote work options

• Inclusive workplace fostering a culture of belonging

• Access to a Talent Community and job alerts