Lifecycle Marketing Operations Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee and implement App Store Optimization strategies, which encompass metadata revisions, creative testing, and app store events.

• Convert approved lifecycle campaign briefs into actionable plans and assist in the hands-on execution of campaigns at crucial user-journey moments.

• Facilitate product launches and key growth initiatives by coordinating workflows, managing cross-functional transitions, and ensuring operational follow-through.

• Manage localization, quality assurance, and operational readiness processes while identifying and escalating any obstacles and risks.

• Collect and consolidate performance data from campaigns and experiments for reporting, analysis, and optimization purposes.

• Create scalable processes, automation, and AI-assisted workflows using tools such as Claude Code, Cowork, or similar platforms.

⛳️ Requirements

• A minimum of 5 years of experience in marketing operations or a comparable role.

• Proven experience in coordinating and executing complex marketing programs across various workstreams, stakeholders, timelines, and dependencies.

• Strong operational judgment, exceptional organizational skills, and meticulous attention to detail.

• Ability to effectively prioritize tasks and work autonomously.

• Experience in developing repeatable processes, workflows, and documentation.

• A strong commitment to Mozilla’s stated values.

• Experience in mobile growth or App Store Optimization, particularly in metadata enhancement and creative experimentation (notable qualification).

• Proficiency in handling performance data, measuring campaigns, analyzing experiments, and reporting (notable qualification).

• Experience in building automated and AI-assisted workflows utilizing Claude Code, Cowork, or similar tools (notable qualification).

🏝️ Benefits

• Competitive performance-based bonus plans available for all eligible employees.

• Comprehensive medical, dental, and vision insurance coverage.

• Generous retirement contributions with immediate 100% vesting.

• Quarterly wellness days for the entire company.

• Country-specific holidays in addition to a day off for your birthday.

• One-time stipend for home office setup.

• Annual budget for professional development.

• Quarterly well-being stipend.

• Extensive paid parental leave.

• Employee referral bonus program.

• Additional benefits such as life/AD&D, disability, and EAP, which vary by country.