Lifecycle Growth Consultant

This is a fully remote position, open to applicants in United States.

📋 Description

• Evaluate current lifecycle programs, customer journeys, account frameworks, and overall performance.

• Develop lifecycle strategies that are directly linked to revenue generation, customer retention, and behavior analysis.

• Create and implement advanced email and SMS journeys that go beyond basic, standard flows.

• Enhance deliverability through domain warming, list management, sender reputation oversight, and troubleshooting technical issues.

• Formulate segmentation strategies based on purchasing behavior, lifecycle stages, product usage, engagement levels, and anticipated customer value.

• Establish rigorous testing programs across messaging, offers, timing, creative aspects, frequency, and journey structures.

• Utilize Shopify, Klaviyo, and related platforms to align customer behavior with lifecycle execution.

• Collaborate with growth, creative, engineering, and other company teams to efficiently launch campaigns and implement technical improvements.

• Employ Claude and various AI tools to expedite research, analysis, personalization, copywriting, quality assurance, documentation, and experimentation.

• Convert performance data into actionable insights regarding scaling, modifying, or discontinuing initiatives.

• Document successful strategies into reusable playbooks, templates, prompts, and automation processes.

• Deliver succinct written updates on progress, outcomes, insights, and obstacles.

⛳️ Requirements

• Over 5 years of experience in lifecycle management, retention strategies, CRM, or email and SMS marketing.

• Extensive experience with direct-to-consumer (DTC) and e-commerce brands.

• In-depth, up-to-date, practical knowledge of Klaviyo and Shopify.

• Proven success in enhancing lifecycle revenue, repeat purchase behavior, customer retention, or lifetime customer value.

• Strong technical expertise in deliverability, domain warming, sender reputation management, consent protocols, and email and SMS compliance.

• Proficiency in designing complex segmentation and automated customer journeys.

• Experience in developing and overseeing structured experimentation initiatives, with strong analytical skills to link lifecycle performance to business results.

• Exceptional written communication skills and a keen sense of creative judgment.

• A proactive approach—capable of delivering results in hours or days rather than weeks—and the ability to work independently in a remote, high-responsibility environment.

• An AI-oriented working style, with substantial hands-on experience utilizing Claude and modern lifecycle tools to enhance productivity and quality.

🏝️ Benefits

• Medical coverage.

• Dental insurance.

• Vision benefits.

• Unlimited time-off policy (with a minimum of two weeks).