Lead, Retail Paid Search

This is a fully remote position, open to applicants in California, +5 more states.

📋 Description

• Create and execute strategic paid search campaigns across retail media networks to enhance performance and growth for a large enterprise retail account.

• Lead and supervise a team of paid search specialists, offering mentorship, guidance, and professional development opportunities to boost team effectiveness.

• Collaborate with cross-functional teams, including analytics, creative, and account management, to ensure cohesive and integrated media strategies that meet client objectives.

• Evaluate campaign performance data to deliver actionable insights and recommendations for optimization, ensuring maximum ROI and alignment with client goals.

• Manage the daily execution of paid search campaigns, ensuring timely delivery and compliance with budget and quality standards.

• Keep abreast of industry trends, emerging technologies, and best practices in paid search and retail media networks to maintain a competitive advantage and foster innovation.

• Establish and nurture strong relationships with clients, serving as a trusted advisor and ensuring satisfaction with media strategies and results.

• Prepare and present performance reports and strategic recommendations to clients and internal stakeholders, emphasizing key insights and growth opportunities.

• Cultivate a collaborative and high-performance team environment, promoting open communication and knowledge sharing to encourage continuous improvement.

⛳️ Requirements

• At least 5 years of experience in paid search advertising, specifically within retail media networks.

• A minimum of 3 years of experience in client-facing roles.

• Demonstrated success in managing successful paid search campaigns for enterprise-level accounts.

• Comprehensive knowledge of retail media networks and platforms, such as Amazon Advertising, Walmart Connect, Best Buy Ads, Target Roundel, etc.

• Expertise in paid search tools and technologies, including Google Ads, Bing Ads, and analytics platforms.

• Strong analytical abilities to interpret data and provide actionable insights.

• Experience in leading and managing a team, with a focus on mentorship and professional growth.

• Excellent communication and interpersonal skills, capable of building strong relationships with clients and internal teams.

• Ability to create a collaborative and high-performing team environment.

• Capability to develop and implement strategic paid search plans that align with client goals and drive business growth.

• Strong problem-solving skills and adaptability to evolving market conditions and client needs.

🏝️ Benefits

• Healthcare, Dental, and Vision coverage

• 401k plan, plus matching

• PTO

• Paid Company Holidays

• Parental Leave