Lead Generation Specialist

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Identify and investigate potential clients, including business owners, CEOs, founders, and senior executives.

• Create targeted B2B prospect lists of companies that could benefit from fractional CFO, financial consulting, and advisory services.

• Engage in outbound prospecting through cold calls, email campaigns, and LinkedIn outreach.

• Assess and qualify leads based on company profiles, business requirements, and the potential alignment with the company's services.

• Arrange qualified discovery calls and meetings for the business development team.

• Keep accurate records of prospects, outreach activities, and follow-up schedules in the CRM.

• Monitor lead generation outcomes, track outreach effectiveness, and enhance prospecting strategies.

• Collaborate with the sales team to refine messaging, targeting, and improve meeting conversion rates.

• Work remotely, allocated at the client.

⛳️ Requirements

• Residing in Latin America.

• Fluent in English with strong communication skills, both written and verbal.

• At least 3 years of experience in B2B lead generation, sales development, appointment setting, or outbound sales.

• Demonstrated experience with cold calling, email prospecting, and LinkedIn outreach.

• Capability to research companies and identify key decision-makers.

• Familiarity with CRM systems and lead management processes.

• Exceptional organizational skills and attention to detail.

• Ability to work independently, achieve targets, and manage multiple prospecting activities.

• Experience in financial services, accounting, consulting, fractional CFO services, or professional services is advantageous.

• Experience prospecting CEOs, founders, business owners, and other C-level executives is a plus.

• Familiarity with LinkedIn Sales Navigator, Apollo.io, HubSpot, Salesforce, or similar tools is beneficial.

• Experience targeting small and mid-sized businesses is a plus.

• Understanding of business financial challenges is advantageous.

• Proven track record of generating qualified leads and securing meetings for B2B sales teams is a plus.

🏝️ Benefits

• Remote work.

• Full-time contract through a payroll platform.