Lead Generation & Outreach Specialist, LATAM

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Create and manage a scalable pipeline that reliably generates qualified leads for California employment class action plaintiffs.

• Familiarity with lead generation processes.

• Knowledgeable or experienced in implementing CRM systems and call platforms, in addition to developing spreadsheets and online databases.

• Identify targeted employers and potential class member communities through innovative sourcing, online investigations, and research techniques.

• Perform high-volume, professional outreach via phone, email, direct messages, and other channels to engage prospective plaintiffs.

• Pre-qualify leads by asking pertinent questions, capturing essential details, and coordinating intake steps with the legal team.

• Maintain meticulous records of all outreach, follow-ups, and outcomes in CRM systems and spreadsheets with organized notes.

• Innovate and assess new outreach strategies weekly (including scripts, channels, lists, and targeting approaches) to enhance lead quality and conversion rates.

• Utilize social media platforms (LinkedIn, Facebook, Instagram) strategically to identify leads and initiate conversations, rather than merely managing a brand account.

• Manage sensitive and confidential information with professionalism, discretion, and care.

• Provide reports on activities and results, focusing on conversion metrics: qualified intakes, signed clients, and key takeaways.

⛳️ Requirements

• **Must-Have:**

• Strong English communication skills (both written and verbal) and confidence when engaging with new individuals.

• Comfort with cold outreach, follow-ups, and phone calls as a fundamental aspect of your daily routine.

• Proven capability to conduct independent research and connect information using online sources and databases.

• Experience in at least one of the following: lead generation, prospecting, recruiting/sourcing, intake coordination, investigative work, or outreach-intensive roles.

• Proficient in the use of CRMs, calling tools, spreadsheets, and online research methods.

• Self-motivated work style: able to organize your day, prioritize leads, and function with minimal oversight.

• Professional discretion when dealing with confidential and sensitive information.

• **Nice to Have:**

• Previous experience in legal intake, class action outreach, plaintiff-side employment law, or private investigations.

• Understanding of California employment law or concepts related to class action litigation.

• Experience in sourcing employee contact details and/or utilizing investigative databases.

• Basic experience in performance marketing or outreach scripting (testing approaches, enhancing conversion rates).

🏝️ Benefits

• Access to a **$200K+ perk marketplace** offering discounts on over 150 global services.

• Option to **withdraw up to 50% of approved earnings** prior to payday.