Junior B2B Events & Experience Manager – International

This is a fully remote position, open to applicants in Germany.

📋 Description

• Establishing the B2B Events & Experience sector for international expansion and taking over international B2B trade fairs, events, tastings, and samplings.

• Developing, conceptualizing, and implementing strategies for B2B fairs/events as well as sampling and tasting activities at the point of sale across all sales channels.

• Full responsibility for international B2B events and experience formats from conception and planning to forecasting, ordering of goods, on-site execution, and success measurement.

• Managing goods forecasting & ordering processes and ensuring the timely availability of supplies according to demand.

• Coordinating with internal stakeholders such as Key Account Management, Brand Commercial Leads, Sales, and Marketing.

• Overseeing external agencies, retail marketing partners, and service providers to ensure high-quality, brand-compliant, and cost-effective execution.

• Partial budget responsibility and economic management of activities.

• Ensuring consistent implementation of brand guidelines across international event and sampling formats.

• Identifying best practices from various markets and promoting scalability and efficiency in the international event and experience strategy.

• Reporting to the B2B Events & Experience Manager.

⛳️ Requirements

• Completed degree or relevant training in Marketing, Event Management, Retail, Business Administration, or a similar field.

• Initial to several years of professional experience, e.g., 1–2 years, in B2B events, trade/shopper marketing, sampling management, or a comparable area.

• Ideally experienced in the FMCG sector or in an international retail environment.

• Practical experience with event/fair planning, sampling logistics, or supplier and agency management.

• Experience or strong interest in managing end-to-end projects and coordinating international stakeholders.

• Structured, detail-oriented work style and a pronounced hands-on mentality.

• Willingness to travel for international events, fairs, and rollout support.

• Strong communication skills and the ability to effectively coordinate cross-functional and international teams.

• Proficient use of MS Office.

• Fluent in English and German.

🏝️ Benefits

• Attractive employee discounts on products from ESN & More.

• Flexible working hours & home office options.

• Subsidies for mobility & fitness (e.g., Wellpass, Germany ticket).

• Company pension scheme.

• Workation options and more.