Junior B2B Events & Experience Manager – International

This is a fully remote position, open to applicants in Germany.

📋 Description

• Establishment of the B2B Events & Experience sector for international expansion, including the organization and management of international B2B fairs, events, tastings, and samplings.

• Development, conceptualization, and implementation of strategies for B2B fairs/events and sampling and tasting activities at the point of sale across all distribution channels.

• Full responsibility for international B2B events and experience formats, from conception and planning to forecasting, goods ordering, on-site execution, and success measurement.

• Accountability for goods forecasting and ordering processes, ensuring timely and demand-driven availability of products.

• Coordination with internal stakeholders such as Key Account Management, Brand Commercial Leads, Sales, and Marketing.

• Management of external agencies, retail marketing partners, and service providers to ensure high-quality, brand-compliant, and cost-efficient execution.

• Partial budget responsibility and economic oversight of activities.

• Ensuring consistent implementation of brand guidelines across international event and sampling formats.

• Identification of best practices from various markets to promote scalability and efficiency of the international event and experience strategy.

• Reporting to the B2B Events & Experience Manager.

⛳️ Requirements

• Completed degree or relevant training in marketing, event management, commerce, business administration, or a similar field.

• Initial to several years of professional experience, e.g., 1-2 years, in B2B events, trade/shopper marketing, sampling management, or a comparable area.

• Ideally, experience in the FMCG sector or international trade environment.

• Practical experience in event/fair planning, sampling logistics, or supplier and agency management.

• Experience or strong interest in managing end-to-end projects and coordinating various stakeholders internationally.

• Structured and detail-oriented work approach with a pronounced hands-on mentality.

• Willingness to travel for international events, fairs, and rollout support.

• Strong communication skills and ability to align cross-functional and international teams.

• Proficient in MS Office.

• Fluent in English and German.

🏝️ Benefits

• Attractive employee discounts on products from ESN & More.

• Flexible working hours and remote work options.

• Subsidies for mobility and fitness (e.g., Wellpass, Deutschlandticket).

• Company pension scheme.

• Workation options and more.