Inbound Marketing Analyst, Mid-level

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Spearhead competitive analysis and strategic planning for Inbound Marketing.

• Oversee and analyze Web Analytics for enhanced campaign optimization.

• Create comprehensive marketing automation strategies and intricate workflows.

• Draft thorough briefs for email campaigns and landing pages.

• Set up and manage automation flows, segmentation, and advanced campaigns within RD Station.

• Supervise the execution and effectiveness of email marketing campaigns.

• Conduct advanced configurations and provide assistance in RD Station Marketing, CRM, and associated platforms.

• Track and refine workflows in tools like iClips, RD Station, and the company website.

• Generate strategic reports and pinpoint areas for enhancement.

⛳️ Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a similar discipline.

• Experience in Inbound Marketing and automation, with a documented history of successful campaigns.

• Proficiency in RD Station and Google Analytics.

• Proven experience in high-impact email marketing strategies and landing pages.

• Strong analytical abilities and a track record of leading projects.

🏝️ Benefits

• N/A