HubSpot CRM Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• In the role of HubSpot CRM Specialist, you will oversee, enhance, and grow the client’s HubSpot environment. This position is accountable for preserving CRM data integrity, constructing customer segments, formulating marketing automation workflows, generating reports and dashboards, and facilitating sales and marketing efforts through the HubSpot platform.

• Duties and Responsibilities:

• HubSpot CRM Administration

• • Manage and uphold all customer, company, deal, and custom object records within HubSpot.

• • Ensure the accuracy, consistency, and integrity of data across the CRM.

• • Conduct ongoing database maintenance, cleansing, and optimization.

• Marketing Automation & Campaign Management

• • Design, implement, and enhance email marketing campaigns using HubSpot.

• • Establish and maintain automated workflows for lead nurturing, customer retention, and sales enablement.

• • Oversee SMS, email, and lifecycle marketing initiatives through HubSpot.

• • Assist in the integration and management of advertising audiences and remarketing campaigns within HubSpot.

• HubSpot Reporting & Analytics

• • Develop and maintain dashboards for marketing, sales, and executive leadership teams.

• • Generate reports on campaign performance, customer engagement, lead generation, pipeline activity, and revenue attribution.

• • Analyze customer lifecycle stages to identify optimization opportunities.

• • Monitor sales team activity, lead follow-up, and conversion performance.

• • Deliver actionable insights and recommendations derived from CRM data.

• HubSpot Optimization & Strategy

• • Recognize opportunities for enhancing CRM processes, automation, and user adoption.

• • Collaborate with marketing, sales, and leadership teams to align HubSpot functionalities with business objectives.

• • Suggest and implement best practices for CRM management and marketing automation.

• • Facilitate the adoption of new HubSpot features and system improvements.

• • Document processes and provide training to internal users as necessary.

⛳️ Requirements

• Must-have Skills/Qualifications:

• Two or more years of experience in managing and optimizing HubSpot CRM.

• Experience with HubSpot Marketing Hub and Sales Hub.

• Strong comprehension of CRM data management, segmentation, and automation best practices.

• Proven experience in creating reports, dashboards, and performance analyses within HubSpot.

• Experience in implementing and managing email marketing and automated customer journeys.

• Understanding of lead management, lifecycle stages, and sales pipeline reporting.

• Strong analytical and problem-solving capabilities.

• Experience in troubleshooting data quality and CRM process challenges.

• Excellent organizational and project management skills.

• Advantageous Skills/Experience:

• Familiarity with Documentation.

• HubSpot certifications.

🏝️ Benefits

• Comprehensive health benefits package.

• Opportunities for professional development and growth.

• Flexible work schedule.

• Collaborative and supportive work environment.