Host Communications Strategy Lead

This is a fully remote position, open to applicants in California.

📋 Description

• Take charge of positioning and communication strategies for the launch of new features, products, and updates for both corporate and community contexts.

• Set engagement and business objectives for announcements and campaigns.

• Collaborate with analysts and data scientists to create KPI and measurement frameworks.

• Design campaigns, messaging frameworks, and positioning presentations.

• Supervise the execution of communications, including writing and creative tasks.

• Identify essential audiences and segments, creating supporting plans.

• Work alongside the owners of the Community Center, Resource Center, social media, customer experience, and email channels to establish editorial strategies and messaging.

• Manage feedback related to campaigns to guide business decisions.

• Create both proactive and reactive communication plans.

• Report on reach, engagement, and pertinent business metrics.

• Collaborate with operations to oversee the management and distribution of sentiment dashboards.

• Advocate for the community and users in decision-making processes.

• Facilitate creative collaboration among product design, content strategy, community, and marketing teams.

• Function as both an individual contributor and a cross-functional leader.

⛳️ Requirements

• Over 10 years of experience in marketing or communications within a top-tier tech company or startup.

• Exceptional verbal and written communication abilities.

• Strong writing skills and editorial insight.

• Capability to convert complex product features and intricate community policies into clear and persuasive narratives.

• Submission of writing samples and/or a portfolio of previous work is required.

• Proven ability to lead initiatives across a matrixed organization, resolve issues, and influence cross-functional teams.

• Experience managing projects through cross-functional teams.

• Familiarity with principles and processes related to product strategy, design, and development.

• Experience working with creative agencies and directing creative production.

• Proven experience in conducting, synthesizing, and applying user insights, research, and testing to shape marketing strategies.

• A passion for Airbnb; preference given to Airbnb hosts.

• The successful candidate must reside in California or within the PST time zone.

🏝️ Benefits

• Eligibility for bonuses.

• Opportunity for equity participation.

• Comprehensive benefits package.

• Employee travel credits.

• Disability-inclusive application and interview process.

• Reasonable accommodations available throughout the recruitment process.