Head of Marketplace

This is a fully remote position, open to applicants in Hong Kong.

📋 Description

• Take charge of the company's visibility and revenue performance on third-party marketplaces, focusing primarily on Amazon, along with Lazada, Shopee, TikTok Shop, and additional platforms.

• Develop and implement a marketplace channel strategy that aligns with the broader business objectives.

• Discover new marketplace opportunities and spearhead expansion into additional platforms.

• Be responsible for revenue and margin goals across all marketplace channels.

• Oversee the health and performance metrics of Seller Central / Vendor Central accounts.

• Supervise product listings, A+ content, and brand store management.

• Lead Amazon advertising initiatives, including Sponsored Products, Sponsored Brands, and Sponsored Display, managing ad budget and ROAS.

• Manage FBA logistics, replenishment planning, and IPI score oversight.

• Enhance listing titles, bullet points, descriptions, keywords, and images for better visibility.

• Collaborate with marketing and creative teams for content creation.

• Oversee pricing strategies, including competitive repricing efforts.

• Manage marketplace P&L, monitoring fees, ad expenses, COGS, and net margins.

• Provide reports on revenue, conversion rates, ACOS/TACOS, BSR, and Buy Box percentage.

• Identify and address profitability issues, including returns, chargebacks, and fee structures.

• Lead a small team consisting of a marketplace specialist, content coordinator, and advertising analyst.

• Work closely with the supply chain team on inventory forecasting.

• Coordinate with finance for reconciliation and marketplace payouts.

• Report directly to the CEO or Head of E-Commerce.

⛳️ Requirements

• Minimum of three (3) years of practical experience in managing Amazon Seller Central and/or Vendor Central accounts, covering account health, listings, advertising, and FBA operations.

• Proven track record in managing and increasing revenue on one or more e-commerce marketplaces, achieving sales, profitability, or ROAS objectives.

• Hands-on experience in Amazon Advertising management, including Sponsored Products, Sponsored Brands, Sponsored Display, campaign optimization, and tracking ACOS, TACOS, and ROAS metrics.

• Experience in overseeing marketplace operations, including inventory forecasting, FBA replenishment, product listing optimization, pricing strategies, and marketplace profitability (P&L).

• Experienced in managing a small team.

• Familiarity with Amazon Seller Central / Vendor Central.

• Experience with Lazada, Shopee, TikTok Shop, or comparable marketplaces.

• Knowledge of marketplace P&L, fees, ad expenses, COGS, net margins, revenue, conversion rates, BSR, and Buy Box percentages.

🏝️ Benefits

• A diverse and collaborative team environment.

• Support for your professional growth.

• An opportunity to enhance your skills within a cooperative setting.