Head of Marketing

This is a fully remote position, open to applicants in New York.

📋 Description

• Define and take ownership of Allium’s narrative across various segments, including developers, crypto-native teams, institutional buyers from TradFi, and federal customers.

• Simplify complex data infrastructure into clear, distinctive messaging that appeals to both technical and executive audiences.

• Develop the category story surrounding reliable, production-grade blockchain data.

• Design and implement multi-channel campaigns that generate qualified leads in collaboration with BDR, commercial, TradFi, and federal sales teams.

• Manage content strategy encompassing technical blog posts, research reports, conference keynotes, developer documentation, and case studies.

• Establish ABM initiatives aimed at high-value accounts within the financial services, fintech, and government sectors.

• Enhance Allium’s visibility within the developer ecosystem through hackathons, the quality of API documentation, ecosystem partnerships, and community channels.

• Create feedback mechanisms linking developer usage patterns with product and marketing messaging.

• Represent Allium at major industry events such as Consensus, Token2049, Permissionless, DC Blockchain Summit, and TradFi fintech conferences.

• Foster co-marketing partnerships with ecosystem collaborators across chains, wallets, and data tools.

• Construct the marketing tech stack and measurement framework, from attribution to pipeline contribution.

• Collaborate closely with GTM leadership to ensure marketing KPIs align with ARR goals.

⛳️ Requirements

• Over 8 years of experience in B2B marketing, with substantial time spent at a developer-focused infrastructure, data, or fintech organization.

• Proven ability to build marketing initiatives from the ground up — you have successfully done this previously without a large team or significant budget.

• In-depth knowledge of the Web3/blockchain ecosystem — you can engage in discussions about L2s, on-chain analytics, DeFi, and institutional crypto adoption.

• Excellent written communication skills — you articulate well and can convert technical complexities into engaging narratives.

• A data-driven approach — you prioritize what is important and eliminate what is not.

• A history of close collaboration with sales/GTM teams, avoiding siloed operations.

🏝️ Benefits

• Medical, Dental, Vision, Life, and AD&D insurance - Employees in the US receive 100% coverage for Gold plans and 80% for dependents.

• Ownership - Significant early-stage equity. Every full-time employee is granted stock options to share in Allium's success.

• Time off - Flexible, trust-based paid time off. We encourage our team members to take the rest they need, ensuring our policies meet or exceed local statutory vacation requirements in every hiring country.

• Retirement - Company-sponsored 401(k) plan in the US, allowing you to save pre-tax for your future.