Head of Entertainment GTM

This is a fully remote position, open to applicants in California.

📋 Description

• Develop and implement Higgsfield's go-to-market strategy for the entertainment sector.

• Identify, prioritize, and engage key segments within the entertainment industry, including film, television, streaming, sports, gaming, music, the creator economy, and digital media.

• Build and maintain executive relationships with decision-makers across studios, broadcasters, production companies, agencies, talent organizations, and major creator businesses.

• Design and execute strategic account plans for prominent entertainment clients.

• Negotiate and finalize intricate commercial partnerships and enterprise agreements.

• Act as the primary owner of revenue initiatives related to entertainment across the organization.

• Coordinate activities among Asia-based Growth, B2B, and Business Development teams and U.S.-based commercial teams.

• Establish operational cadences, conduct pipeline reviews, forecast processes, and set success metrics.

• Ensure smooth transitions between growth, partnerships, sales, customer success, and product teams.

• Develop scalable processes for customer acquisition, expansion, and retention.

• Collaborate closely with Product, Engineering, Research, and Leadership teams to guide roadmap priorities.

• Convert customer feedback into actionable product requirements.

• Spot emerging market opportunities and competitive threats.

• Assist in defining Higgsfield's positioning within the entertainment ecosystem.

• Represent Higgsfield at significant industry events, conferences, festivals, and executive forums.

• Cultivate relationships with key industry influencers and decision-makers.

• Help establish Higgsfield as the premier AI video platform for entertainment organizations.

• Contribute to thought leadership, speaking opportunities, and strategic partnerships.

⛳️ Requirements

• Over 10 years of experience in enterprise sales, partnerships, business development, strategy, or go-to-market leadership.

• Extensive experience working directly within or selling to the entertainment sector.

• Proven track record of securing large enterprise deals and strategic partnerships.

• Background in selling creator technology, media technology, or content production solutions, along with identifying tailored GTM strategies at the intersection of technology and entertainment.

• Strong understanding of entertainment business models and content production workflows.

• Experience with a leading entertainment company, media organization, talent agency, creator platform, consulting firm, private equity firm, venture-backed technology firm, or AI company.

• Experience leading cross-functional projects across multiple teams or regions.

• Established network within studios, streaming services, production companies, agencies, and creator businesses.

• Willingness to travel as required.

🏝️ Benefits

• Equity

• A comprehensive benefits package