Head of Digital B2B Sales

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Leading the commercial expansion efforts of a burgeoning YouTube sponsorship and creator network agency.

• Concentrating on the comprehensive architecture and implementation of outbound business development strategies.

• Methodically recruiting top-tier creators into the agency's ecosystem while securing valuable brand sponsorships.

• Transitioning from overseeing initial hands-on outreach, cold sequences, and client discovery processes to hiring and guiding an internal sales development team.

• Creating, managing, and refining automated outbound lead-generation sequences aimed at both creators and brand sponsors, utilizing contemporary email, social media, and tailored webform pathways.

• Collaborating closely with internal developers to operate and enhance proprietary custom software specifically designed to address non-traditional data collection obstacles within the creator landscape.

• Taking full responsibility for the sales CRM system, ensuring complete data integrity, obsessively analyzing pipeline drop-off metrics, and establishing clear, spreadsheet-supported tracking across every funnel stage.

• Conducting thorough pre-call intelligence preparation and leading professional sales conversations with newly targeted creators and sponsors, consistently reaching established weekly call volumes.

• Standardizing and documenting all effective outreach frameworks, messaging scripts, and playbooks within internal knowledge repositories (Notion) to streamline the structural onboarding of future hires.

• Achieving progressive organizational milestones within a 180-day framework, scaling creator outbound volume up to 2,000 campaigns per week, followed by executing the recruitment and training of an incoming Sales Development Representative (SDR).

⛳️ Requirements

• 5+ years of focused business development or sales experience exclusively within a startup or high-growth organizational setting.

• Demonstrated history of effectively operating in a fully remote capacity aligned with organizations based in the United States.

• Highly logical and analytical mindset with a proven ability to derive pipeline insights from spreadsheets or artificial intelligence data tools.

• Recent, direct experience in crafting cold email sequences and managing fundamental sales pipelines independently.

• Strong foundational understanding of the global YouTube and creator ecosystem, or a firm commitment to mastering the sector's unique operational nuances.

• High self-direction, minimal operational ego, and a dedication to continuously reviewing performance data to achieve excellent commercial outcomes.

• Previous experience selling directly into the non-traditional B2B influencer or digital creator sectors.

🏝️ Benefits

• Direct operational involvement with company founders in a hyper-growth environment, shaping the revenue foundations from the ground up.

• Collaborative, resource-sharing culture focused on execution speed, data transparency, and achieving objectives.