Head of Commercial

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Direct the sales team and oversee the marketing partner.

• Develop and implement the commercial strategy encompassing direct sales, channel partnerships, marketing initiatives, and new product introductions.

• Expand the customer base within private healthcare, biotech, pharmaceuticals, and research sectors while facilitating international sales.

• Leverage market insights, competitor analysis, and performance metrics to refine propositions, pricing strategies, and planning.

• Recruit, onboard, and cultivate commercial talent; conduct one-on-one meetings, performance evaluations, and team discussions.

• Represent the commercial division at the Senior Leadership Team and at industry events.

• Achieve sales objectives for acquiring new customers and expanding existing accounts.

• Identify, pursue, and secure high-value sales opportunities.

• Focus on sales that foster long-term recurring revenue.

• Manage tenders, proposals, quotes, pricing strategies, pipeline evaluations, and forecasting efforts.

• Identify, recruit, and oversee international distributors and resellers.

• Facilitate partner onboarding, product training, sales enablement, and co-marketing efforts.

• Own the go-to-market strategies for new products and propositions from validation to launch and adoption.

• Establish product positioning, packaging, and pricing frameworks.

• Collaborate with R&D and Product teams to ensure alignment of the roadmap with market demands.

• Own and execute the annual marketing strategy for both UK and international markets.

• Manage the marketing partner and assess return on investment.

• Enhance the Contronics brand, stimulate demand, and qualify the sales pipeline.

• Utilize AI-driven tools for lead generation, campaign execution, and competitor analysis.

• Craft messaging for sales, partners, and product launches.

⛳️ Requirements

• Minimum of 5 years in a senior sales or commercial leadership position.

• Demonstrated success in selling technical systems or solutions where compliance, regulation, or quality standards are critical purchasing factors.

• Proven history of acquiring new clients and increasing revenue from existing accounts, including closing high-value contracts.

• Comfortable leading from the front, actively prospecting and closing deals while mentoring and developing team members.

• Strong understanding of pricing, margins, and recurring revenue models, with the ability to negotiate and influence at a senior level.

• Familiarity with formal proposal and tender processes, preferably including public-sector procurement.

• Highly numerate, with experience in pipeline management, forecasting, and CRM-based reporting.

• Excellent written and verbal communication skills, confident when interacting with customers, partners, and internal teams.

• Willingness to travel within the UK and internationally as necessary.

• Valid UK driving licence.

• Desirable: experience within NHS, healthcare, or life sciences sectors.

• Desirable: experience in building and managing international distributor or reseller networks.

• Desirable: experience in launching new products or propositions to the market.

• Desirable: experience in formulating marketing strategies and managing external marketing partnerships.

• Desirable: familiarity with AI-driven sales and marketing tools and automation.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible working arrangements.

• Comprehensive health and wellness benefits.

• Supportive and collaborative work environment.