GTM Strategy – Operations Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist in executing product go-to-market strategies for Revenue teams by converting product strategy into actionable initiatives.

• Collaborate with Product, Product Marketing, Legal, Pricing, and Revenue teams to ensure alignment during go-to-market execution.

• Aid in field and launch readiness activities, making certain that materials and processes are consistent with go-to-market strategies.

• Help in translating product and marketing insights into actionable go-to-market strategies for Revenue teams.

• Collect and disseminate field feedback to Product and Marketing teams to enhance positioning and execution.

• Work alongside GTM Enablement to guarantee that launch strategies are effectively transformed into readiness plans, field communications, and execution support.

• Identify gaps and risks, and escalate issues to stakeholders to facilitate prompt resolution.

• Provide insights for prioritization discussions based on field data and feedback.

• Analyze data and deliver insights to aid go-to-market decision-making.

• Facilitate cross-functional coordination to ensure alignment during product launches.

⛳️ Requirements

• Over 8 years of experience in product marketing, go-to-market strategy, enablement, consulting, or a similar role, preferably in FinTech, payments, SaaS, or another fast-paced environment.

• Demonstrated success in translating product strategies into field-ready go-to-market plans that enhance launch adoption, execution quality, or commercial results.

• Significant experience collaborating cross-functionally with Product, Product Marketing, Sales leadership, Analytics, Legal, Pricing, and Enablement teams.

• Capability to bridge high-level product strategies with practical execution in sales, partnerships, and customer-facing teams.

• Proven ability to ask incisive questions, foster clarity, and influence decisions in uncertain or rapidly changing environments.

• Strong strategic thinking and operational discipline, with experience in leading complex launches, readiness efforts, or end-to-end go-to-market motions.

• Experience in establishing feedback loops between frontline teams and Product or Marketing for improved positioning, packaging, and execution.

• Excellent analytical skills, capable of leveraging data and field insights to shape recommendations and evaluate success.

• Outstanding written and verbal communication abilities, with the capacity to influence stakeholders across various functions and seniority levels.

• Familiarity with merchant, payments, or fintech ecosystems is highly preferred.

🏝️ Benefits

• Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents.

• Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses.

• Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge.

• ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount.