Growth User Acquisition Manager – Mobile Games

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Strategize, implement, and enhance campaigns across Meta, Google Ads, TikTok, Unity Ads, and AppLovin.

• Oversee user acquisition budgets while consistently improving campaign effectiveness.

• Refine essential metrics such as CPI, ROAS, and LTV.

• Detect and expand successful campaigns on a global scale.

• Collaborate with artists and creative teams to create compelling video and playable advertisements.

• Conduct creative experiments and A/B testing.

• Track and evaluate campaign performance using critical metrics.

• Formulate organic and viral growth strategies.

• Enhance App Store Optimization (ASO) for both the App Store and Google Play.

• Continually investigate new acquisition avenues and growth prospects.

⛳️ Requirements

• A minimum of 2 years of experience in User Acquisition, Growth Marketing, or Performance Marketing.

• Practical experience with major advertising platforms: Meta Ads, Google Ads, TikTok Ads, Unity Ads, AppLovin.

• A strong analytical mindset paired with exceptional budget optimization abilities.

• Proficient in making decisions guided by performance data.

• Fluent in English communication.

• Nice to Have: Experience in marketing mobile games.

• Familiarity with AppsFlyer, Adjust, or other Mobile Measurement Partners (MMPs).

• Knowledge of SQL.

• Experience with App Store Optimization (ASO).

🏝️ Benefits

• Fully remote — work from any location.

• Engage with exciting mobile game titles.

• High level of ownership with a tangible impact on product growth.

• Data-driven, dynamic work environment.

• Opportunity to scale games enjoyed by users globally.