Growth Marketing Manager, SaaS

This is a fully remote position, open to applicants in Netherlands.

📋 Description

• Are you ready to take charge, develop, and expand? At Publitas, our mission is to transform static, lifeless PDFs into dynamic, shoppable digital content discovery experiences.

• As the Growth Marketing Manager, your role will involve overseeing the complete consumer traffic growth across our portals. You will safeguard and enhance our primary market (Benelux), which currently hosts the majority of our traffic, while also creating a scalable acquisition strategy for our newer Promozilla portals starting from scratch.

• You will manage all aspects that drive consumer engagement to our portals — including organic/SEO, social media, affiliates and partnerships, paid advertising, and lifecycle/retention. We operate approximately 80% asynchronously, evaluating your performance based on traffic growth, audience retention, and channel efficiency rather than hours spent in meetings.

• We focus on results, not tenure.

⛳️ Requirements

• Founder-Level Ownership: You approach the portal network as if it were your own enterprise. Instead of waiting for a predetermined plan, you analyze data, uncover insights, identify tracking gaps, and make impactful decisions independently.

• A Continuous Growth Mindset: With rapid shifts in consumer behavior and search/distribution algorithms, you view traffic as a system to be optimized — consistently testing innovative strategies, refining channel mixes, and analyzing every performance decline as an opportunity for improvement.

• High Autonomy, Low Ego: In a remote-first, asynchronous environment, your work speaks volumes. You are driven by the challenge of solving complex distribution issues rather than seeking instant validation, and you are comfortable being evaluated based on the actual health of portal traffic and retention.

• Multi-Channel Traffic Mastery: A proven history of successfully driving consumer traffic at scale across a comprehensive mix — organic/SEO (including programmatic/technical SEO), paid social and search, affiliates and partnerships, and lifecycle/retention. You have an understanding of B2C shopper psychology and how audiences search for promotions.

• High-Volume B2C / Platform Background: Experience in app-centric consumer marketplaces, coupon/deal platforms, news/media publishers, or large-scale e-commerce/affiliate networks.

• Programmatic & Multi-Market Scaling: You have experience in scaling traffic across multiple markets or properties and know how to standardize and localize a playbook effectively, avoiding the need to start from scratch for each market.

• AI-First Execution: We do not increase headcount to tackle manual challenges. A solid track record of leveraging generative AI and automation to scale campaign messaging and localization, develop programmatic reporting systems, and initiate automated workflows. We are not seeking "AI-curious" candidates — we want individuals who are already employing AI for enhanced work outcomes, demonstrating tangible results.

• Flawless Professional English: Collaboration with the global Publitas team occurs in English; your written communication must be exemplary for an async-first environment. Proficiency in Dutch is a strong advantage.

🏝️ Benefits

• Transparent Compensation: A competitive entry-level base salary ranging from €40,000 to €60,000 (adjusted based on your EU location) with a clear performance-driven pathway for career advancement.

• True Remote Autonomy: We operate 80% asynchronously using Notion and Slack. There is no screen monitoring or hour counting — we trust you to take ownership of your delivery goals and manage your schedule.

• Global Team Retreats: Working remotely shouldn't equate to isolation. We convene the entire company in inspiring cities worldwide once a year to connect, strategize, and celebrate together.

• Premium Workspace & Gear: You will receive a high-quality MacBook, top-tier remote work accessories, and a co-working allowance if you prefer an office setting.

• Personal Growth Budget: A monthly wellness allowance, a budget for educational courses to enhance your SaaS skills, and complimentary access to Kindle and Audible books.

• Time Off: Enjoy 25 days of paid vacation in addition to your local national holidays.