Growth Marketing Manager – France

This is a fully remote position, open to applicants in France.

📋 Description

• You will serve as our “Entrepreneur in Residence” for France.

• Your objective: establish Funzy as the premier brand for play furniture in the French market.

• You will develop frameworks, test, refine, and scale operations.

• You will integrate strategic thinking with hands-on implementation.

• In essence: you will be accountable for growth.

• Act as the Performance & Creative Strategy liaison to our Meta advertising agency.

• Brief new creative assets based on top-performing products in Germany.

• Adapt creatives to resonate with the French market.

• Proactively pinpoint new content requirements.

• Analyze hooks, creatives, and campaign frameworks.

• Engage in full-stack marketing: design and execute email campaigns (using Klaviyo).

• Create a structured CRM system for France.

• Identify and forge initial strategic partnerships and influencer relationships.

• Ensure our Shopify store is not only translated but also fully localized.

• Optimize user experiences and conversion rates.

• Modify product descriptions, ad copy, and email sequences.

• Ensure a unified brand experience.

• Conduct daily assessments of key KPIs (ROAS, CPA, hook rate).

• Generate clear recommendations for action.

• Identify trends and opportunities for scaling.

• Manage customer support independently during the initial phase.

• Detect customer pain points.

• Develop SOPs for future team structures.

• Document all processes to facilitate scaling.

• Hold full KPI responsibility for ROAS and new customer acquisition in France.

• Guarantee error-free, market-appropriate customer interactions.

• Create a scalable growth playbook.

• Prepare and organize a future local team.

⛳️ Requirements

• Business-fluent in French and German; native French preferred.

• 2–3 years of experience in performance marketing, ideally within a D2C or e-commerce context.

• Strong grasp of Meta ads, creative development, and conversion optimization.

• Familiarity with Shopify and email marketing tools (e.g., Klaviyo).

• Proficient analytical skills and data-driven decision-making abilities.

• High level of accountability and an entrepreneurial mindset.

• Eagerness to be hands-on and contribute operationally.

🏝️ Benefits

• Gaining insights into the dynamic realm of a rapidly expanding e-commerce startup with ample opportunities to influence the business.

• A motivating company culture defined by innovation, flat hierarchies, open communication, and swift decision-making.

• Direct collaboration with one of the company founders.

• A modern work setup: access to a shared office desk, MacBook, flexible hours, and the option to work remotely.

• Memorable team events that enhance camaraderie and add excitement.

• Attractive employee discounts for you, along with exclusive benefits for family and friends.