Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the primary owner and marketing leader for 7–10 sales territories.

• Develop focused Account-Based Marketing (ABM) strategies for high-value clients.

• Lead cross-functional ABM teams that include Growth Marketing, Account Executives, and Business Development Representatives.

• Coordinate multi-touch campaign initiatives across various revenue channels.

• Design, implement, and enhance multi-channel campaigns that encompass digital advertisements, field events, emails, webinars, and partner co-marketing.

• Provide campaign toolkits, insights on target accounts, personalized outreach sequences, and follow-up strategies for Sales and BDR teams.

• Synchronize local field initiatives, executive dinners, and regional engagements with global go-to-market objectives and territory pipeline strategies.

• Utilize Salesforce, Marketo, target account and intent tools, along with AI workflows for account enrichment, content scaling, and campaign execution.

• Incorporate AI tools and automation into growth processes.

• Track engagement at the account level and assess full-funnel pipeline contributions.

• Share insights and adjust strategies using CRM systems and dashboards.

⛳️ Requirements

• Over 5 years of experience in B2B SaaS growth, demand generation, or field marketing.

• Demonstrated success in leading account-based marketing (ABM) initiatives.

• Capability to guide cross-functional team members and align go-to-market teams without formal authority.

• Strong skills in copywriting and message framing.

• Experience in crafting email sequences, landing page content, and campaign briefs.

• Extensive background in developing integrated, account-focused campaigns utilizing intent data and platforms such as 6sense or Demandbase.

• Proven ability to excel in fast-paced environments, take initiative, hold cross-functional partners accountable, and translate plans into measurable revenue.

• Hands-on experience with marketing automation tools like Marketo or HubSpot.

• Familiarity with Salesforce, Asana, and contemporary AI workflow tools.

• Strong skills in assessing pipeline health, lead progression, velocity, and account conversion metrics.

• Excellent organizational and prioritization skills.

• Proven history of managing cross-functional campaign launches under tight deadlines.

• Willingness to travel occasionally within the US for event coordination, onsite support, team offsites, and company events.

• Must indicate whether employer sponsorship will be necessary to work in the United States.

🏝️ Benefits

• Occasional travel for event coordination, onsite support, team offsites, and company events.

• Equal-opportunity employment.