Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead demand generation initiatives across various digital platforms, including paid media, account-based marketing, marketing automation, and campaign execution.

• Develop and implement multi-channel demand generation programs aimed at enterprise retail and CPG buyers throughout the entire funnel, from awareness to pipeline creation.

• Manage the strategy and execution of paid media across LinkedIn, Google, and programmatic channels.

• Create and execute ABM campaigns focused on named expansion accounts and key new logo targets within the retail and CPG sectors.

• Monitor and report on pipeline metrics on a weekly basis.

⛳️ Requirements

• 4 to 6 years of experience in B2B demand generation or growth marketing, preferably within a SaaS or enterprise technology environment.

• Demonstrated success in generating pipeline and reporting on revenue impact, beyond just lead volume.

• Required hands-on experience with HubSpot; admin-level expertise is preferred.

• Strong skills in digital advertising, including proficiency with LinkedIn Campaign Manager, Google Ads, and experience managing paid budgets.

• ABM experience: you have executed targeted account campaigns involving account selection, multi-touch sequencing, and coordination with sales teams.

• Naturally analytical: you track performance, eliminate ineffective strategies, and adapt based on data insights.

• Excellent project management abilities with a track record of executing complex campaign calendars across multiple projects.

🏝️ Benefits

• Health, dental, and vision insurance

• 401(k)

• Paid time off

• Professional development support