Global Product Marketing Manager – PCS Parameters & Consumables

This is a fully remote position, open to applicants in Wisconsin.

📋 Description

• Co-create and drive the global portfolio marketing strategy for Parameters & Consumables over the next 3–5 years.

• Serve as a strategic consultant to Product Management, R&D, and Commercial leaders.

• Identify and prioritize opportunities in white space, adjacent markets, and new business models.

• Take ownership of and lead essential upstream marketing outputs such as segmentation, value proposition development, claims roadmap, pricing, and portfolio positioning.

• Generate external insights to guide the product development roadmap.

• Keep track of competitive dynamics, clinical trends, and regulatory changes.

• Work collaboratively with key regional marketing stakeholders to implement a cohesive end-to-end marketing strategy.

• Spearhead the NPI go-to-market strategy, ensuring launch readiness and integrated marketing initiatives.

• Incorporate market research and customer feedback to shape pricing strategies.

• Develop and implement comprehensive commercialization playbooks.

• Establish and monitor key performance indicators (KPIs) and metrics for success.

• Function effectively within a complex global organization characterized by a matrix structure.

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, or a related field (MBA is highly preferred).

• Over 8 years of progressive experience in product marketing, product management, or strategy; with at least 5 years in healthcare/medtech highly preferred.

• Proven success in operating at a strategic level while influencing senior stakeholders.

• Extensive expertise in upstream marketing disciplines, including market segmentation & targeting, value proposition & claims development, pricing & portfolio strategy, and new product commercialization.

• Demonstrated ability to convert insights into growth strategies that yield measurable business outcomes.

• Proven experience in creating high-impact marketing programs utilizing all relevant channels and media; aligning marketing strategies with business objectives.

• Strong history of collaboration within a global, matrixed organization, leading cross-functional teams.

• Exceptional presentation and interpersonal skills, with the ability to effectively communicate and present concepts to stakeholders.

🏝️ Benefits

• Medical

• Dental

• Vision

• Paid Time Off

• A 401(k) plan with opportunities for employee and company contributions

• Life Insurance

• Disability Insurance

• Accident Insurance

• Tuition Reimbursement