Freelance Paid Media Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Support the creation and implementation of paid media strategies that enhance influencer marketing campaigns.

• Evaluate campaign performance metrics, generate performance reports, and uncover insights and opportunities for improvement.

• Assist in overseeing the lifecycle of paid media initiatives across Meta, TikTok, Pinterest, Programmatic, and Google.

• Track digital advertising budgets and performance to optimize return on investment (ROI).

• Collaborate with both internal and external teams to ensure a unified and cohesive campaign execution.

• Keep up-to-date with industry trends and platform changes to refine media strategies.

⛳️ Requirements

• 3–5 years of experience in managing paid media campaigns on social platforms.

• Demonstrated success in leading comprehensive media campaigns, from strategy formulation to execution and reporting.

• Extensive knowledge of influencer platforms such as Instagram, TikTok, YouTube, and Pinterest, and an understanding of how content influences business outcomes.

• Familiarity with platform guidelines.

• Strong analytical skills with the capability to convert data into strategic insights.

• Exceptional communication, relationship management, and presentation abilities.

• This is a freelance position that will be full-time for several months to cover maternity leave.

🏝️ Benefits

• Competitive compensation package.

• Opportunity to work with a dynamic team in a fast-paced environment.

• Gain experience and exposure to industry-leading campaigns.