Franchise Marketing Manager – Snacks

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist in the implementation of marketing strategies aimed at enhancing the profitable sales growth of restaurants and boosting brand relevance.

• Oversee media plans for both Corporate and Franchise systems, as well as Local Marketing Budgets, to achieve targeted Same Store Sales objectives.

• Collaborate with the media agency to establish guidelines, timelines, and creative adaptations for Corporate and Franchise media strategies.

• Act as the marketing liaison for both Corporate and Franchise Operators.

• Handle creative requests, suggestions, and feedback while providing support and maintaining field relations.

• Serve as the point of contact for marketing vendors, such as POP and Media Agencies.

• Represent the Marketing department on cross-functional project teams for testing, special initiatives, and promotional launches.

• Keep ship lists, store location records, and management tools for location listings and reviews updated.

• Support the Digital Team with CRM platforms, websites, SMS, e-clubs, and app-based loyalty initiatives.

• Manage budgets, agendas, meeting notes, action items, and project management requests effectively.

• Track project status and related activities using a project management platform.

• Direct marketing strategies for new restaurant openings and assist with related marketing functions.

• Oversee Local Restaurant Marketing plans and provide necessary materials.

⛳️ Requirements

• Bachelor’s Degree in Marketing or a Related Field.

• At least 5 years of experience in franchise restaurant marketing.

• Strong project management, communication, and organizational abilities.

• Demonstrated capability to manage time efficiently and work independently.

• Proficient in Microsoft Word, Excel, Outlook, PowerPoint, Asana, and Adobe Acrobat.

• Knowledge of Franchise Business is an advantage.

🏝️ Benefits

• Option for remote work.

• Travel requirements of up to 25-50%, including overnight trips.